Apia

Find your Natural Rythym

Samoa is a gorgeous island group that is rapidly gaining a reputation as one of the most laid-back destinations in the Pacific. Despite a century of Western influence, the Samoans retain their ancient customs as nowhere else in Polynesia and the fa'a Samoa, or Samoan way, continues to flourish through its language, as well as its social and political traditions.

The two largest of Samoa's islands are fringed by blue waters, coral reefs and secluded beaches, while the interiors are a blend of forested volcanic peaks, cool streams, waterfalls and traditional villages.

The capital Apia has much to offer, including vibrant markets that are at their busiest on a Saturday, and are a great place to pick up local handicrafts like tapa cloth and traditional woodcarvings.

Insiders' Tips

• Feed the Turtles: Visit the Maula Turtle Pool, maintained by the Malua Theological College, and feed the turtles on their favourite diet of paw paw or bread.
• Off the Beaten Track: Hire a car and drive around the islands to discover beautiful beaches, lush rainforests and charming villages.
• Local Specialties: In Apia, visit the flea market to pick up local handicrafts, like wood carvings, sarongs and kava bowls, or try a drinking coconut (nui) at the produce market.
• A Force of Nature: See the impressive Alofaaga Blowholes on Savaii, where water is blown metres in the air.
• Pulemelei Mound: This mind-blowing, man-made pyramid is a most mysterious monument and Polynesia's largest ancient structure.